Recently, the famous search engine, of course, the tech giant Google has recently announced that its browser will start blocking annoying ads for users, the implementation will take place on computers and mobiles next year.
The most famous search engine, of course, the tech giant Google has recently announced that its browser will start blocking annoying ads for users, the implementation will take place on computers and mobiles by 2018. Undoubtedly, this is a movement that seeks to manage to advertise of Millions of websites across the world through different services.
The ultimate tool to block annoying ads
Google, explains in a statement that they will build a tool to block ads, however, the same would work differently than the other blockers we are accustomed to seeing in the online market. Sridhar Ramaswamy, Google’s vice president of advertising, added:-
“We know that a lot of websites are nourished by useful and attractive ADS.”
In addition, it adds that blocked advertising will be one that performs some unexpected action without any authorization from the user.
The tech giant Google has joined the ‘Coalition for Better Ads’, a federation of US companies whose purpose is to fight intrusive advertising on the internet, that union is made to penetrate ads that deserve to be blocked or not.
In addition, the company would have already published a series of rules to follow for the generation of a more ethical and responsible online advertising, lines that Google will use its tool.
As curious data said federation is confirmed by companies like Facebook, IAB, News Corp and Reuters.
The principle will apply measures to ads that automatically play some video or sound, ads with a countdown and so-called pop-up windows. Without a doubt, this implementation would be very useful for smartphones.
Finally, everything seems to indicate that the new agreement of the company of the search engine will do everything possible so that its locking tool is integrated by default in Google Chrome. An advantage for users, since there will be no need to download any external applications.
Collected by Vaibhav Jadhav