In the year 2010, Google’s them-VP of Search Products Marissa Mayer launched Google Instant. Recently, the popular search engine Google has decided to completely remove it with its immediate search. From now on, if you type in the Google search box, you will only see search suggestions. Google Instant Search is no more!
Google has explicitly removed the ‘Instant Search’ feature from its desktop-based search engine. Instant search feature has been part of the Google search engine since 2010, and now, with the Google Search feature, the devices with different screen sizes and input methods This feature has been removed to bring the same search experience across all devices, mainly being popular on a wide range of applications.
SearchEngineLand, which broke the story, received this statement from Google:
“We launched Google Instant back in 2010 with the goal to provide users with the information they need as quickly as possible, even as they typed their searches on desktop devices. Since then, many more of our searches happen on mobile, with very different input and interaction and screen constraints. With this in mind, we have decided to remove Google Instant, so we can focus on ways to make Search even faster and more fluid on all devices.”
Those who do not know what was the ‘instant’ feature, it was a service that immediately shows results of Google Search start typing in the search box. For example, if the instant feature is enabled, if you search for “Who is the prime minister of India”, then search results begin, when “what” is entered in the search box.
Now, with the Instant feature removed, the search results appear only after you enter the complete query in the search box and press search button or click enter.
On the other hand the suggestion feature is still active, but no result is available until it is selected. This suggestion is another key feature of Google search that automatically appears as soon as you start typing a query in the search box. Suggestions appear but you do not show any results until you click.
So, what do you think about this? Share your views in the comment box below.